Aquaponics Explained: 12 Ways that Aquaponics Differs From Hydroponics
On April 1st I’m giving a presentation at the Progressive
Gardening Trade Association annual conference titled “Secrets to Selling
Aquaponics”. The audience will be primarily owners and managers of
hydroponic stores.
When I started thinking about the notion of “selling” aquaponics, the
first thoughts in my business school-trained brain were about target
markets. How is the typical buyer of aquaponics different than the
typical market for these hydroponic businesses?
That thought, however, was immediately crowded out by a second, more
basic thought. In order to sell aquaponics to a hydroponics customer,
you really need to understand how aquaponics
differs from hydroponics … which leads me to the point of this
article. How does aquaponics differ from hydroponics? Let me count the
ways…
http://urbangardenmagazine.com/2011/03/aquaponics-explained-12-ways-that-aquaponics-differs-from-hydroponics/
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